Tekeya
An online store for oriental sweets, turnkey
Tekeya is a premium Yerevan Turkish delight brand in a dark, luxurious aesthetic. We built its online store from scratch: a storefront in three languages and an admin panel the owner runs the whole shop from.













- Client
- Tekeya
- Industry
- Premium · Oriental sweets
- Geo
- Yerevan, Armenia
- Scope
- E-commerce · Web · Admin panel
About the project
A premium Turkish delight brand from Yerevan
Tekeya is a Yerevan brand of handmade oriental sweets. Dark luxury packaging, signature gift sets and the Signature Mix Set — a product people give as a present and take with them.

The brief
Give the brand its own store, not a stall in someone else's marketplace
The brand needed an online store that looks like the brand itself — premium and in three languages — and that the owner can run alone: products, sets, orders, delivery and the home page, without a developer.

Our approach
A dark, luxurious storefront
The store was built from scratch — around the brand's aesthetic, not around a template.
A dark background, gold accents and large product photography hold the premium feel on every page: from the collection to the product page and the checkout.
The storefront runs in three languages — English, Russian and Armenian — in one visual language.
- 01
The collection storefront
The Signature Mix Set, gift sets and single items — each in the brand's dark presentation.
- 02
Product page and cart
Product page, cart and checkout with a confirmation email — the path to purchase without extra steps.
- 03
Three languages site-wide
EN / RU / HY switch on any page — content and interface speak the visitor's language.

Tekeya's signature packaging



What we did
What we built
05 workstreams
- 01
An online store from scratch
E-commerceStorefrontProduct pageCartCheckout
- 02
Three languages across the whole site
EN · RU · HY
- 03
An admin panel for the shop owner
AdminOrdersProductsSetsBannersDelivery zones
- 04
Infrastructure and operations
InfraReact + ViteExpress APIPostgreSQLZero-downtime CI/CD
- 05
Analytics, email and reliability
OpsMeta PixelSentryOrder emails
Storefront ↔ backstage
The shop is seen from outside. It is run from inside
The same admin panel the owner runs the whole shop from: orders and revenue, products and sets, home page hero banners, delivery zones with per-district rates — no developer needed.
Storefront — what the guest sees


The same storefront, on a phone


Backstage — what the owner controls

The dashboard: revenue, average order value, order statuses and top products. Customer names on real data are hidden.





Content
The brand and the storefront in frame









Outcome
A finished shop: storefront and backstage
The brand has its own online store in its own aesthetic, not a listing in someone else's marketplace.
The storefront runs in three languages — English, Russian and Armenian.
The owner manages products, sets, orders, banners and delivery zones alone, from one admin panel, without a developer.



The next store is yours
Let's build the same store for your brand
Tell us what you sell and who you sell it to — we'll come back with how it looks as a storefront, a product page and an admin panel you run yourself.